Multi-functional beauty products are a must-have these days — the less bulk in your bag and more time saved, the better.
We have a new favorite in that category: Tower 28’s LipSoftie Lip Treatment is a nourishing, hydrating lip mask and tinted lip gloss in one. Whether you wake up with dry lips in need of a drink or want a new go-to night out shade, the little tube of magic has you covered. One reviewer called it a “game changer” for dry, chapped lips, and it provides a subtle, sheer coat of color to your smile.
I personally love slathering on a thick layer of the clear version (which comes in a fun, bold red tube) at night before bed and in the morning during my skincare. In that way, the product works as a lip mask, too.
Tower 28 LipSoftie Lip Treatment
Unlike most lip colors, the formula is catered toward sensitive, irritated lips. It replenishes them with a blend of four soothing oils — jojoba, olive, soybean, and castor — as well as shea butter and lysine, an amino acid that helps prevent dryness and smooths cracks and texture.
For a trendy, high-end lip balm, this one has the others’ prices beat at $16 per tube, and you can buy them for less than that in bulk — two tubes for $30 or four tubes for $56 — and call your spring and summer lip hydration needs covered, just like that.
Tower 28 LipSoftie Lip Treatment Duo
The treatment-gloss hybrid comes in eight shades (including clear) that reviewers love. They especially appreciate the scent, which is made from food-grade flavor to prevent further lip irritation. They smell “like a vanilla cupcake with a hint of orange… so yummy,” one happy customer wrote. Another noted that “a little goes a long way.”
Senior shopping writer Alyssa Grabinski particularly enjoys the shades dulce de leche and ube vanilla, which are a sheer pink and sheer burgundy, respectively. “It’s hydrating, light, and perfectly shiny, but not ickily sticky or goopy,” she raves. “The tints are also sheer enough to wear on their own or with other colored lip liners, and the smells? Absolutely divine.”
Don’t let yourself miss out on trying Tower 28 LipSofties — they’re a diamond in the rough, as are some other products from the brand that happen to be available at Amazon. Shop popular LipSoftie shades, bundles, and other best-sellers below.
Tower 28 LipSoftie Lip Treatment Set
Tower 28 ShineOn Lip Jelly
Tower 28 SOS Daily Rescue Facial Spray
Tower 28 MakeWaves Mascara
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