NEED TO KNOW
- Bad Bunny will serve as the halftime show performer during Super Bowl LX
- The big game will take place at Levi’s Stadium in Santa Clara, Calif., on Sunday, Feb. 8
- Kendrick Lamar served as the Super Bowl halftime show performer in 2024
Bad Bunny is ready to get his game face on.
The 31-year-old rapper, born Benito Antonio Martínez Ocasio, will perform the halftime show during Super Bowl LX early next year.
The NFL made the announcement during halftime of the game between the Dallas Cowboys and Green Bay Packers on Sunday, Sept. 28. The sports organization teased the news with a social media post shortly before.
In an Instagram post shared by Bad Bunny, the musician could be seen sitting on a goalpost on a beach with a colorful sunset in the background. As the camera panned out, text over the video teased the upcoming halftime show performance, sponsored by Apple Music.
Bad Bunny spoke about the gig in an X post as well, writing, “I’ve been thinking about it these days, and after discussing it with my team, I think I’ll do just one date in the United States” — a reference to his decision to skip touring the country for his Debí Tirar Más Fotos World Tour, due to President Donald Trump’s use of the U.S. Immigration and Customs Enforcement’s (ICE) for immigration crackdown.
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Super Bowl LX will take place at Levi’s Stadium in Santa Clara, Calif., on Sunday, Feb. 8.
The most recent halftime show performer was Kendrick Lamar, whose set included guest appearances from SZA, Samuel L. Jackson, Serena Williams and Mustard. It became the most-viewed halftime show performance.
Other halftime show performers in recent years have included Usher in 2024 and Rihanna in 2023. Back in 2022, Lamar, 38, appeared for a headlining set alongside Dr. Dre, Snoop Dogg, Eminem and Mary J. Blige.
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Jay-Z and his company Roc Nation entered a partnership with the NFL in 2019, which sees the rap mogul serve as the league’s “live music entertainment strategist” and assist with social-justice reform initiatives. In his role, Jay-Z, 55, makes the final call regarding who takes the stage at the big game’s halftime show.
“What Benito has done and continues to do for Puerto Rico is truly inspiring. We are honored to have him on the world’s biggest stage,” Jay-Z said in a statement.
Added Bad Bunny: “What I’m feeling goes beyond myself. It’s for those who came before me and ran countless yards so I could come in and score a touchdown… this is for my people, my culture, and our history. Ve y dile a tu abuela, que seremos el HALFTIME SHOW DEL SUPER BOWL.”
Earlier this month, NFL commissioner Roger Goodell spoke about Taylor Swift one day headlining the coveted halftime spot.
He said during a recent Today show appearance, “We would always love to have Taylor play. She is a special, special talent. And obviously, she would be welcome at any time.”
Super Bowl LX will air on Sunday, Feb. 8.
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