Martha Stewart isn’t afraid to spice things up.
The lifestyle expert, 83, who stars in MAC Cosmetics’ newest campaign titled “I Only Wear MAC,” wore a sexy, nude-colored silk robe to film an ASMR video for the makeup brand.
The clip, shared in a joint Instagram post by Stewart and MAC on Tuesday, Jan. 28, begins with the businesswoman slurping a strawberry.
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“Mmm… juicy, delicious,” says Stewart as she shakes her head slowly while looking directly at the camera.
After formally introducing herself, she shares that one thing that “gets me in the nude” is a strawberry “fresh picked from the garden.”
Stewart slurps the fruit again and says it is “best in the hot sun” before taking out a jar of golden amber honey.
“Mmm… makes a mess,” she says with a sly smile.
She then grabs a piece of pomegranate, saying, “Try eating one of these in a lily-white bed. Can’t do it.”
After sharpening a lip pencil against a mic, she comments, “Mmm, I love the glide.” Then she grabs lipstick – the M·A·CXIMAL Sleek Satin Lipstick in Fleshpot – and tells the camera, “MAC lipsticks smell like vanilla.”
Stewart ended the video by whispering into two microphones, “I’m Martha Stewart and I only wear MAC.”
She included the phrase in the caption with the hashtags, “#IOnlyWearMAC. #MACFleshpot #MACNudes.”
The bold campaign was not difficult for the cookbook author, who shared with PEOPLE that she always encourages people to be confident.
“It’s no good running around feeling unsure of oneself, or not believing that you can get a job done in the right way, so, I constantly try to get people to just step up, step up to the job and feel good, and be proud of the result,” she said.
Stewart has also never shied away from being in front of a camera, appearing as a Sports Illustrated Swimsuit issue cover model in 2023 and joining the Sports Illustrated Swimsuit 60th Anniversary Legends photoshoot in 2024.
When asked about her best advice for looking and feeling good last April, Stewart told PEOPLE that she focuses on doing what is best for her health.
“I try to live a very healthy life. I eat extremely well. I take care of myself. I go to the gym no matter what, four times a week. I take care of my skin very, very well, and everybody can do that,” she said.
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“It’s not like I spend a fortune on any of that stuff, but I managed to do it because it’s going to make a difference and I’m going to live longer and healthier,” continued Stewart.
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