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Let’s be real: Bra shopping is as stressful as buying new jeans. But if you need new bras to accommodate your new size or to upgrade your lingerie drawer, there’s no getting around shopping for new picks.
But in 2025, we’re all about adapting our shopping tactics and working smarter, not harder. Enter Doubl. Known for its AI-fitted bras, the brand uses an innovative, tech-driven process to create your best (and most comfortable) fit ever. Bonus: You can score 20% off ahead of Valentine’s Day by entering LOVEYOU20 at checkout.
Doubl’s T-shirt bra is made for everyday comfort and supports you all day long. Foam- and wire-free, the bra offers strong support without digging into your ribcage. Plus, Doubl tests each AI-fitted bra on real bodies.
To get started, Doubl takes a fully clothed smartphone scan to capture your custom fit, carefully scanning your shoulders, back and bust. The scan captures 250 measurements, creating a “mannequin” of your unique body shape. From there, Doubl personalizes your bra based on your body type.
This unique customization will have you tossing your other bras out the window — they’re that comfortable. The bra hugs your body in all the right places, stays put all day and eliminates the need to constantly adjust the straps. Considering the price is comparable to bras you’d find at the mall, it makes sense to let AI do the work and customize your perfect fit instead of settling for yet another ordinary and uncomfortable bra.
Shoppers of all ages prefer Doubl’s bras over other brands.
“This is a great buy,” one shopper says. “So comfortable all around. I tested it out with dancing for hours — I kept it in place so well, I had no problems with fit. Just perfect!”
“Sports bra comfort, lingerie style,” another shared. “Since I abandoned underwire through Covid, I’ve been searching for a bra that provided lift and style, but with the comfort of a sports bra. Doubl is the first winner! I was skeptical about the 3D fitting process, but I received my bra; it fits like perfection, washes well, provides support and structure, looks great under clothes, and is so comfortable.”
If you’re tired of average bras that just don’t fit right, take this as your sign to try Doubl’s AI-fitted bras. The unique experience and all-day comfort is worth every penny! If you need Us, we’ll be buying one in every color!
Use code LOVEYOU20 to get 20% off at checkout
